Latest News
March 2025
Discover How Sugar Type Transforms Your Cooking! New Recipes Just Added
New Section Added to Members-Only “Recipes”: Sugar Comparison Recipes
We’ve introduced a new section featuring recipes designed to explore the flavor differences between various types of sugar. Each recipe highlights the unique characteristics of the sugars used.
The first update includes two recipes: Lemon Confiture and Custard Cream.
We compared three types of sugar: Onizarato, granulated sugar, and muscovado sugar.
Discover new culinary possibilities by learning how different sugars can transform your cooking.
Shirozarato—An Essential Sugar in Japanese Cuisine
By preserving its tradition and refining our techniques,
we have successfully developed Onizarato®,
Japan’s largest and most distinctive white zarame sugar.
Enhancing flavor
Japan’s Largest Crystal Size
Average Crystal Size: 3.7mm — Among the Largest in Japan
Slowly dissolves over time,
bringing out the natural flavors of each ingredient.
Protecting Essence
Sucrose Purity
With a Sucrose Purity of 99.9%, Onizarato Eliminates Impurities to the Extreme—Protecting the True Flavor of Every Ingredient It Touches.
Expert Interview
We feature interviews with shops and manufacturers who use Onizarato in their products.
Please note that portions of the interview content are available exclusively to members.
2025/8 更新
Confiture Fumi – Artisan Confiture Studio
Locally Sourced Ingredients Take Center Stage
Ten Types of Sugar, Carefully Selected to Match Each Ingredient
A Specialty Confiture Studio in Yoshino, Nara
Confiture Fumi is a dedicated confiture atelier located in Yoshino, Nara Prefecture. Owner Fumi Azuma crafts a wide variety of unique confitures using locally sourced ingredients, including rare selections like green tomatoes and cape gooseberries.
With a deep respect for each ingredient, she carefully selects from dozens of types of sugar to find the perfect match for every recipe.
We spoke with her about how she works with local produce and how she chooses sugars—including Onizarato—to bring out the best in each creation.
Onizarato Branding Site
Member Benefits
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Use Cases by Professional Artisans
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Inquiries and Sample Requests Welcome
By becoming a member, you'll gain access to a wide range of exclusive content—including real feedback from Onizarato users, detailed product specifications, personalized inquiries and sample requests, and a variety of recipes.
Once registered, you’ll also have the opportunity to share your own experiences and event information with other members.
Please note that we may occasionally reach out to request an interview or feature article.
About the Onizarato Logo Mark
About the Onizarato Logo Mark
The Onizarato logo mark is inspired by the traditional oni-gawara (demon roof tile), symbolizing the protection of culinary delight from unseen, unwelcome forces.
To create the design, a large oni-gawara was handcrafted by skilled artisans, then illustrated using techniques from both woodblock printing and painting before being transformed into the final logo.
Historically, oni-gawara have been placed on rooftops to ward off invisible evils and protect homes, families, and cherished belongings—drawing on the fearsome strength of the demon as a guardian.
In the same spirit, Onizarato is more than just a sweetener. It enhances and protects the natural flavors of the ingredients it accompanies, embodying a quiet strength that preserves the essence of deliciousness.
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